STRATEGY+STYLE MARKETING GROUP’S KAREN FLUHARTY LEADS RETAIL IN FOCUS PANEL AT ICSC’S NY DEAL MAKING CONFERENCE

Strategy+Style Marketing Group Founding Partner and Chief Strategist Karen Fluharty moderated "Using Social Media, Influencers and Blogs to Grow Your Brand," a special Retail in Focus panel during ICSC's 2018 NY Deal Making Conference, Wednesday, Dec. 5.

Joined by Andrew Deitchman, (Co-Founder and CEO, New Stand), John Goodman (Co-Founder and CEO, Candytopia), Natalie Mackey (CEO, Winky Lux) and Amanda Zuckerman (Co-Founder and Creative Director, Dormify), the panel explored various aspects of social media including influencers, bloggers & data capture. Panelists also discussed the importance of Key Performance Indicators and how each brand uses social media to promote products, connect to current customers and foster new business.

Karen Fluharty moderates "Using Social Media, Influencers and Blogs to Grow Your Brand"